Arctic Fox Purple Hair Dye Comparison: Purple AF vs Purple Madness vs Sorceress vs Witches Delight

Purple hair never really goes out of fashion. From bright, vibrant violet to deep, mysterious purple, it's one of the most versatile colours in the creative hair world.

And when it comes to purple semi-permanent hair dye, Arctic Fox has plenty to offer.

At Hair2Buy, we're looking at four purple-based shades that deserve your attention:

• Purple AF

• Purple Madness

• Sorceress

• Witches Delight

All four belong to the purple colour family, but that doesn't mean they're interchangeable.

Purple AF is the most popular of the four, making it a natural starting point for customers discovering Arctic Fox purple hair dye. But the newer additions give purple lovers more choices.

So how do you decide?

Meet the Four Arctic Fox Purples

1. Arctic Fox Purple AF – The Popular Favourite

If you've been looking at Arctic Fox purple hair colour, you've probably already come across Purple AF.

Formerly known as Purple Rain, Purple AF is an established favourite in the range.

It's known for its vibrant, rich purple appearance, making it an obvious choice for anyone who wants their hair to look unmistakably purple.

Choose Purple AF if: You want the familiar, bold Arctic Fox purple that has become a favourite among creative-colour fans.

2. Arctic Fox Purple Madness – Another Way to Go Purple

Purple Madness gives customers another purple-based option beyond the familiar Purple AF.

It's worth considering if you're already a fan of purple hair and want to explore a different shade within the Arctic Fox collection.

The important thing is to compare the manufacturer's swatches against your starting hair colour rather than assuming every purple dye will produce the same result.

Choose Purple Madness if: You want to explore an alternative purple shade rather than automatically choosing Purple AF

3. Arctic Fox Sorceress – A Different Purple Personality

With a name like Sorceress, it's easy to see why this shade catches the attention of people looking for something a little different.

Sorceress is another purple-based option in the Arctic Fox range.

As with the other shades, the finished colour will depend on your starting base, previous colouring and hair porosity.

Choose Sorceress if: You're comparing the newer or less familiar Arctic Fox purples and want a different option from the established favourite.

4. Arctic Fox Witches Delight – The New Dark Purple

Witches Delight is the newest addition we're featuring in this comparison.

And this one has a particularly clear appeal: dark purple hair.

If you love purple but want something deeper and moodier than a classic vibrant violet look, Witches Delight deserves attention.

It's an especially interesting shade for customers who already know Purple AF but are considering moving towards a darker purple.

Choose Witches Delight if: You want a new, deep, dramatic purple rather than a brighter purple look.

[Shop Arctic Fox Witches Delight – Hair2Buy product link]

Arctic Fox Purple Shades Comparison Chart

Shade	What Makes It Interesting	Who Should Consider It?
Purple AF	The popular, established vibrant purple	Customers wanting a classic bold Arctic Fox purple
Purple Madness	An alternative purple-based shade	Customers exploring beyond Purple AF
Sorceress	Another distinctive purple option	Purple lovers comparing different shade swatches
Witches Delight	New dark purple	Customers wanting a deeper, moodier result

Important: This is a buying guide, not a guarantee of how the colours will look on every starting base. Compare the official shade swatches and carry out a strand test.

Which Arctic Fox Purple Works Best on Brown Hair?

This is one of the most useful questions to ask before buying any vivid hair colour.

Arctic Fox semi-permanent colours deposit pigment onto your existing hair. They don't substantially lighten it.

That means a purple shade applied to pale blonde hair can look dramatically different from the same shade applied to medium brown hair.

On a lighter base, the purple pigment is generally easier to see.

On darker hair, the result may appear deeper or more subtle, sometimes showing more clearly under strong lighting.

Hair2Buy Expert Tip: If you're starting with brown hair, don't assume the darkest-looking purple bottle will automatically give you the most visible purple result. The existing base, pigment strength and undertones all matter. A strand test is the best way to see what works.

Do You Need to Bleach Your Hair First?

Not always.

If your aim is a bright, unmistakably purple result and your natural hair is very dark, pre-lightening may be needed.

However, if you actually prefer a deep purple appearance, you might be happy with the result on a darker base.

Remember that bleaching is a separate chemical process from applying semi-permanent Arctic Fox colour. Always prioritise your hair's condition.

Which Arctic Fox Purple Lasts the Longest?

There's no reliable universal winner.

Even when two people use exactly the same shade, their results can differ depending on:

• Hair porosity and previous bleaching

• How often they wash their hair

• Water temperature

• Shampoo choice

• Heat styling and sun exposure

• The starting colour underneath

If colour longevity matters, focus on good aftercare as well as choosing the right shade.

Can You Mix Arctic Fox Purple Shades?

Arctic Fox semi-permanent colours offer opportunities for custom colour mixing, provided you follow the manufacturer's guidance.

For example, you might want to experiment with adjusting the depth or character of an existing purple.

But we'd recommend trying each shade individually first, especially the newer colours. Once you know how a colour behaves on your hair, experimenting becomes much more predictable.

Always test your mixture on a small section before full application.

Frequently Asked Questions

What is the most popular Arctic Fox purple?

Purple AF is the established favourite among the four shades we're comparing here.

Is Arctic Fox Purple AF the same as Purple Rain?

Yes. Purple AF was previously known as Purple Rain.

Is Witches Delight a dark purple?

Yes. Witches Delight is a new dark purple shade, making it particularly interesting for customers who prefer deeper purple hair.

Are all four Arctic Fox colours permanent?

No. Purple AF, Purple Madness, Sorceress and Witches Delight are part of Arctic Fox's semi-permanent colour range.

Will Arctic Fox purple cover black hair?

These colours don't lighten black hair. Any visible result will depend on the starting base and how the pigments appear over it. Don't expect the same result as on pre-lightened blonde hair.

Where can I buy Arctic Fox purple hair dye in the UK?

Hair2Buy stocks Arctic Fox hair colours in the UK, including the four purple shades discussed in this guide.

Which Arctic Fox Purple Gets Your Vote?

If you want a familiar, vibrant purple, Purple AF is the obvious starting point.

If you're curious about other shades in the same colour family, Purple Madness and Sorceress give you more options to investigate.

And if you're looking for a new dark purple, Witches Delight is the shade to explore.

The best Arctic Fox purple isn't necessarily the most popular one.

It's the one that produces the look you want on your hair.

Explore all four Arctic Fox purple hair dyes at Hair2Buy and find your favourite.